Image: Go Cultural Tours
The world’s leading FREE content-marketing network
The ultimate digital solution for arts, events, travel, local government and community in Western Australia
CONNECTING WA is a powerful, whole-of-industry solution, providing a rapidly expanding network of local government, visitor centre, hotel, media, peak body and travel operator websites with the rich content, cutting-edge technology and market-reach they need to compete in global markets.
Together, we provide more than 6,000 local government, small business, arts, events and community organisations with FREE access to millions of new users per year, helping to position WA as a vibrant hub for arts, events and travel. Our mission is to reach 1 million users per month in 2020. We invite all stakeholders to join us on this exciting journey.
The Connecting WA Network is supported by multiple media, peak body, government and business operator websites, helping to showcase 6000+ listings to more than 1 million users every year.
How It Works
Scoop has developed an enterprise-level digital platform making it possible to easily distribute rich, fully-customisable content and technology from the cloud to an infinite network of websites and popular digital apps. By working off a common content and technology platform in the cloud, we can provide superior content, functionality and marketing solutions for a fraction of the price.
Add A Listing
The Scoop Guides represent more than 6,000 local events, attractions and organisations on the largest guide to arts, entertainment, community and travel in WA – almost double the size of Tourism WA and other competing directories. The guides are searched more than 100,000 times per month and traffic is growing fast. Listings are FREE, user-updated and centrally quality controlled. New listings take less than 10 minutes to create, so join up now.
Content & Tech Licensing
Rich fully-customisable content and cutting-edge technology can be seamlessly licensed (white-labelled) to your website to look like native content. This is made possible by Scoop’s unique, globally-scalable digital platform, able to provide your website with more powerful marketing and planning tools than Tourism Australia, including the ability to create and share customisable itineraries and trails as part of your web, social media and EDM marketing strategies.
Marketing & Advertising
Repeat market-access to socially engaged locals and travellers can be further improved with enhanced search ranking to 100,000 users on the Scoop Content Distribution Network, 33,000+ newsletter subscribers, 10,000+ monthly visitors to scoop.com.au and 24,000+ social media followers, with engagement rates up to 35 times industry average.
Working with Consultants & Web Developers
Scoop’s core business is the licensing of the Scoop Widget technology and content-marketing services. Our preference is to provide, train and support 3rd party web developers, marketing and PR consultants in the use of our technology so they can provide these services and benefits direct to their clients.
Working With Aboriginal Communities
Image: Koomal Dreaming